Navigation

14IGI33 - Design of graphic products

Course specification
Course titleDesign of graphic products
Acronym14IGI33
Study programmeMaterial Engineering
Module
Lecturer (for classes)
Lecturer/Associate (for practice)
Lecturer/Associate (for OTC)
    ESPB5.0Status
    ConditionОблик условљености
    The goalIntroduction to the basic concepts of the art and graphic design history. Introduction to the basic concepts of the theory of shape, color and typography. Introduction to the elements of corporate visual identity. Introduction to the principles of designing books, newspapers, illustrated magazines, advertising material and other regular and occasional publications.
    The outcomeA student has a mastery of basic principles in art-graphic culture. A student is familiar with typographic terms and proper application of certain families of fonts. A student is qualified to form different graphic products in artistic-graphic manner. A student knows the elements of corporate visual identity and is qualified to define the content of book of graphic standards.
    Contents
    Contents of lecturesReview of history of art movements Review of graphic design history Theory of forms Theory of colors Basics of typography Corporate visual identity elements Book of graphic standards Designing of newspapers Designing of illustrated magazines Designing of occasional publications Designing of advertising material
    Contents of exercisesCreation of graphic works. Preparation of the book of graphic standards.
    Literature
    1. Ljubica Milović, Predrag Živković, Dizajn grafičkih proizvoda, Interna skripta Katedre za GI, TMF, Beograd, 2013 (Original title)
    2. Enciklopedija likovnih umetnosti, Jugoslovenski leksikografski zavod, Zagreb 1966. (Original title)
    3. H.W. Janson, Istorija umetnosti, Izdavački zavod „Jugoslavija“, Beograd 1965 (Original title)
    4. Lazar Trifunović, Galerija evropskih majstora, Izdavački zavod „Jugoslavija“, Beograd 1965. (Original title)
    5. Franjo Mesaroš, Tipografski priručnik, Grafički obrazovni centar, Zagreb, 1985 (Original title)
    6. Rade Nikolić, Mali rečnik pisma i tipografije, IGPP Nova prosveta D.D, Beograd, 1996prosveta D.D, Beograd, 1996 (Original title)
    7. Dragan Marković, Dragan Cvetković, Zona Kostić, Aleksandar Tasić, Osnovi grafičkog dizajna, Praktikum, Univerzitet Singidunum, Beograd, 2009. (Original title)
    Number of hours per week during the semester/trimester/year
    LecturesExercisesOTCStudy and ResearchOther classes
    211
    Methods of teachingLectures, computational excercises, seminar, homeworks, written exam.
    Knowledge score (maximum points 100)
    Pre obligationsPointsFinal examPoints
    Activites during lectures5Test paper50
    Practical lessons40Oral examination
    Projects
    Colloquia
    Seminars5